If you are a stat and graph lover, you will be pleased to know that Hootsuite Social Analytics tools has just been launched, and it is available for all users regardless if you have a free version or not. You should be able to activate this feature once you log in to your Hootsuite account and all you have to do is send a Tweet to get access earlier than others. Actually it is activated “almost” in real time. Once activated, you will noticed that your dashboard has changed, now having a new “bar” on the left hand side of your panel to configure and create new reports (see image below).
Get a better view of your social campaigns with new, more powerful analytics tools, more ways to measure, and customizable reports that will give you a more complete and comprehensive picture of your participation in social spaces. HootSuite Social Analytics closes the loop between your social messaging with real-time views into campaign results.
Some of the main features Hoosuite’s Social Analytics include:
Gather deeper insight from the results of your social media campaigns. Track follower growth for each of your social profiles with aggregated views for Twitter and Facebook. Monitor the use of brand keywords and measure sentiment related to your social profiles.
Built To Share:
Keep the members of your organization in the loop. Reports can be shared with any HootSuite user, not just team members, and you can schedule updates daily, weekly, bi-weekly or monthly so that everyone is up-to-date with campaign results.
Reports are designed to make gathering and sharing results simple and efficient. View dynamic reports or download as a PDF for easy printing and sharing. Adjust your reports at any time to reflect campaign changes. Customize report titles and headers with company logos for branded reports suitable for any client or organization.
And more. Watch the video below for a quick demonstration.
That’s it. Hoosuite has already been my favorite choice since the beginning and never bothered to look back. Get your free Hootsuite account, if you still so not have one or go ahead an activate the Social Analytics feature, you won’t be disappointed.